Blair is the Technical Services Manager, representing all brands within the Australian market place. The Technical Services team evaluate new products for the best fit for cropping and livestock farming systems, then determine where to position the new products within company, customers, advisors and end users. Blair started with the wider business in 2007 and has held a variety of roles from customer service, research agronomist and sales, to his most recent role as a Product Development Manager, which he held for five years. He has also spent time working in the broad acre industry, commercialising cereal and pulse varieties. Blair grew up in Bendigo, North Central Victoria and has a Bachelor of Agricultural Science from the University of Melbourne.